ABOUT DOOR121.COM

THE ESSENTIAL FASHION SITE FOR DESIGNERS, INDUSTRY AND THE MEDIA

Door121.com is a digital PR platform essential to the Australian fashion industry.

Media & Designers have exclusive access to our PR platform, allowing labels to showcase their new collections to National Media, and giving Editors ‘ready-to-publish’ content for their fashion pages.

Essentially, Door121 hosts & disseminates ‘ready-to-publish content’ in a media-centric environment resulting in swift PR clippings for our clients.

The Door121 Silver Platter:

Approved Media are provided with a Silver Platter of extensive content from our brands including; high-resolution flat-lay images, campaign images, press releases as well as access to physical samples.

Our immediate downloads of ready-to-publish content allows for instantaneous PR results for our brands.
With our guaranteed 2 hour turnaround time for all briefs and requests, Door121 is the key for media to access instant fashion content!

How We Do It:

Our teams’ constant dialogue with Australian print and online media as well as TV networks, stylists and freelance journalists acts as our vehicle in ensuring the maximums PR return for our brands.

Our comprehensive search facility allows Media to browse for products under price point, style and season allowing them to filter through and hand pick our ready-to-publish content.

Additionally, our team proactively suggests products to media using our Promote & Place tool. This allows Editors and Stylists to instantly download high-resolution images and credit information giving media instant content for their fashion pages.

READ MORE…MEDIA

Fashion & Lifestyle Media Instantly request samples & access ready-to-publish content!

Door121 provides access to private & public content on the site including our brands ‘ready-to-publish’ high-resolution campaign and flat-lay images, current press releases as well as instant requests for physical samples.

Media membership includes:

Media Seek & Find - search & download high-resolution ‘ready-to-publish’ flat-lay images with all credit information included in download

Promote & Place – send us a brief and we’ll respond within 2 hours, guaranteed, making last minute deadlines easy to deal with

Personalised Media Account – with exclusive access to private look books and content within the site

For 24/7 access all you need to do is sign up and you’ll be sent your login details once we have verified you!

REGISTER HERE

READ MORE…DESIGNERS

Access & maximize your PR opportunities

Door121 is an online platform designed to maximize PR opportunities with efficiency and speed.

As a Designer you are a part of a fashion forward network that’s interactive, efficient and supersedes traditional PR methods resulting in product placement and editorial coverage for your brand.

Designer membership includes:

VIRTUAL PR SHOWROOM- a media environment to host all of your brands assets

NATIONAL MEDIA BRIEFS - your brand will be exposed to our daily briefs from our ‘Black Book’ of Australian media including monthly & weekly fashion magazines, newspapers, interstate press, street press, TV networks, online magazines and blogs.

SAMPLE REQUESTS - your brand will receive sample requests from us to fulfill up and coming fashion shoots

BRAND OPPORTUNITIES - receive opportunities for your brand outside print and online, such as talent dressing and TV competitions

REPORTING - our system allows you to view your brands live reports

ACCOUNT MANAGEMENT our team is always on hand to assist with your account

Door121.com - the must have solution to optimize your PR results!
Become a member by emailing info@door121.com

REGISTER HERE

INDUSTRY COMMENTARY

“A unique fashion destination with the ability to share pre-launch material with media and wholesalers all in one place; genius idea and very good looking to boot. we’re keen to start sharing gorman news via our showroom’s blog.”

LISA GORMAN
CREATIVE DIRECTOR & DESIGNER
– GORMAN & GORMAN ORGANIC

“It can be so frustrating and time-wasting gathering product details and general designer information, so to have everything at your fingertips on a site like Door121 is fantastic.”

ELLE HALLIWELL
SUNDAY TELEGRAPH – THE INSIDER

“This is fantastic, it’s really going to help me gain PR exposure & sales opportunities for my business both here and abroad – I can’t believe this hasn’t been done before!”

SHONA JOY
DESIGNER/OWNER – SHONA JOY

“What a fantastic idea – finally our jobs will be made simpler. I’m so excited to have everything I need right at my fingertips, chopping out excessive sourcing time and google searching. I can’t wait till it’s active!”

SARAH BONETT
FASHION EDITOR – COSMOPOlITAN MAGAZINE

“Very much looking forward to using this platform to showcase my designs – especially as it gives media access to the entire collection. The fact that the end-user gets to pretty much access the same info when it’s in-store is also pretty cool.”

LUKE SCOTT
MENSWEAR DESIGNER - SABA

“Door121 is going to change the way we interact with the fashion industry. Not only will it make everyone’s life just that little bit easier, we’ll now have direct access to up and coming designers helping us expose and foster our industry’s new talent.”

SALLY NOLAN
FASHION EDITOR - FAMOUS

“Door121 is definitely the new facebook for fashion. hosting all of Nobody’s look books and additional point of sale in the one place, at the ready, for media to download and experience – is ingenious. we can’t wait to be a part of the latest frontier in PR!”

PRASANA MANILALL
PR & MARKETING MANAGER – NOBODY

“having a user-friendly portal for the fashion industry is a very useful and much- welcomed idea. Some of our clients will be utilising Door121 from its launch and we look forward to seeing all the benefits.”

LISA SMITH
DIRECTOR – AGENT 25 COMMUNICATIONS

“Door121 – a virtual showroom. how unreal! anything that makes things easier for press and buyers and results in more exposure and sales for us. It looks like an updated format that is sure to tumble dry the traditional showroom.”

ALEX CLEARY
DESIGNER – ALPHA 60

“Door121? what a brilliant and long overdue idea, it’s simple ingenuity is set to revolutionise the PR process. Door121 will ensure ‘up to the minute’ Santos wish news to the media. Santos wish is very proud to be part of the revolution!”

KELLEE CRUSE
DESIGNER - SANTOS WISH

“Door 121 is such a great efficient company. its an evolutionary service that takes the hassle out of getting my product to press.”

GRAZ MULCAHY
DESIGNER - GRAZ SUNGLASSES

“Door121 has been incredibly supportive of the Lovers & Collaborators label! The team have gone above and beyond to promote my label in all aspects involving fashion, with an incredible team and constant feedback Door121 have surpassed my expectations with Press Coverage.”

RONDA, EL
DESIGNER - LOVERS & COLLABORATORS

“Door121 is such a great vehicle for Stylestalker. Using our images that we invest into every season, it’ s great to see them used across Australian magazines – both print & online. We love that it’ s such a simple process, easy to use, and the team at Door121 are always there to speak to. We love working with Door121, and look forward to a long relationship together!”

SUE ANN
DESIGNER - STYLE STALKER

“Working with Door121 since its inception has been fantastic for my label. My membership ensures I don’t loose out on any PR opportunities.”

SHONA JOY
DESIGNER - SHONA JOY

“Working with the Door121 team has allowed my brand a wide scope of Press opportunities that I wouldn’t otherwise have. Love the Door121 team!”

SUE DI CHIO
DESIGNER - SUBOO

“Door 121 is a simple, efficient e-room for all fashion people to meet, see and hear about each other. Getting in contact with the right person has never been easier, I love that PR is now so simple and just a click away! We love Door121.”

POL DESIGN
DESIGNER - POL DESIGN

“Working with Door 121 has alleviated so much of my daily stress and has made made job so much easier. When dealing with the team I know I'm guaranteed an almost immediate and always pleasant response. Kudos to the team and all the amazing work they do. I look forward to continuing work with them in the future.”

PHEOBE PARSONS
MEDIA - CULTURE MAGAZINE

“I have been working with the Door 121 team for the last 6 months. They are an amazing team dedicated to their job & client base, not to mention myself & the presenters here at Channel 7. They are always very helpful, polite & willing to help me out whenever & wherever they can. There is never a job too big or hard for the team & their efficiency is second to none - one of the best in the business!”

BROOKE M ARTINEZ
MEDIA - CH 7 STYLIST, SENIOR STYLIST /WARDROBE

“The Door121 team are incredibly professional, and are always extremely efficient. They've been a fantastic help to our wardrobe department here at Network Ten!”

AMANDA JESSUP
MEDIA - HEAD OF WARDROBE HAIR & MAKEUP STYLING NETWORK 10

“It has been great working with the Door121 team so far, we can always count on then to bring us quality fashion labels. They’ re quick to send us relevant information and have always been very accommodating to BWA’ s needs and requests. It’ s great to have a PR company that foster genuine relationships with media and their clients which makes them a pleasure to work with.”

PIP DALTON
MEDIA - MARKETING MANAGER, BREAKFAST WITH AUDREY

“The team at Door121 are amazing and as efficient as a petticoat on a cold winter's day. Always ready and friendly, they've made me feel so welcomed and so informed, helping me to progress my blog and take it to the next level. They are like lettuce in a salad; essential and key to a good dish.”

Sophia Phan
MEDIA - Moulin Frock

“Door121 is always one of the first places I will go to when sourcing for a shoot. Not only are they friendly and helpful, they are also focused, efficient and professional. A fantastic team to work with!”

Lydia-Jane Saunders
MEDIA - Freelance Stylist

“It’ s always a pleasure working with the team at Door121. They regularly go above and beyond the call of duty and will stop at nothing to ensure me and my clients have the perfect frock! Amazing customer service, highly recommended”

AMBER RENAE
MEDIA - CELEBRITY STYLIST

“Tailor Maid Communications has worked very closely with the Door 121 team since it's inception. Aligning our clients with Door121 ensures we don't miss out on any editorial opportunities.”

SALLY BROWN
PR AGENT - DIRECTOR, TAILOR MAID COMMUNICATIONS

“Door121.com is an essential resource for any business interested in reducing the administration associated with fashion PR while also streamlining their media relations services. Integrated and accessible 24hours, the online showroom property has transformed traditional PR operations and is rapidly closing the loop within the media, pr and the fashion sectors.”

SUYIN CAVANAGH
PR AGENT - DIRECTOR, CAVCON

“I love that Door121.com carries such an extensive list of brands - they always have the perfect something for my SHOP TILL YOU DROP briefs. The team are incredibly efficient, and always work to meet my deadlines. The concept of Door121 is amazing - fast, efficient, and I can literally download the perfect high-res image, or request a sample in less than two minutes.”

DEE JENNER
MARKETING MANAGER - MARKET EDITOR, SHOP TIL YOU JOB

CONTACT US NOW

MEDIA

If you are part of the media and would like to enjoy a free subscription to Door121 please email media@door121.com

ONLINE BRAND SHOWROOMS

If you are a designer or an agent and would like to enquire about an Online Brand Showroom please email showroom@door121.com

GENERAL ENQUIRIES

enquiries@door121.com